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20230521 Beheard Primacoustic001

Passionate About Acoustics

We believe quality sound makes quality connections possible.

Be Heard — Your Story

Everyone has a story to tell. Stories are the emotional fabric of our lives, the essence of what connects us together and gives our lives meaning. Whether it’s two friends sharing experiences over a meal in a restaurant or an executive sharing a vision to employees in a corporate boardroom, it’s important for stories to be heard.

Primacoustic is passionate about making sure stories are heard, no matter what the environment is. Our goal as an acoustic solutions company is for each story to be heard clearly by offering acoustic treatment designed to make every space exceptional.

Primacoustic Stratus Clouds in a Studio

From the Studio to You

Primacoustic was formed in 2000 as a division of Radial Engineering Ltd., a celebrated manufacturer of professional audio equipment. Today we’re a market leader in exceptional, customizable acoustic treatments. International artists like John Rzeznik (Goo Goo Dolls) and Tommy Lee (Motley Crüe), and major corporations such as Electronic Arts, Cisco Systems and Sony, trust our high-performing solutions.

Our commitment to superior sound is grounded in the recording industry’s recognized standards. We’re excited to share our passion for quality sound through remarkable (and simple) solutions for every space and industry.


Clarity Begins With Our Values

How do we make it easier to be heard? Personalized support and decades of expertise help us meet your specific needs.

Low Volume

Exceptional Sound for Your Space

Find the best solution the first time, from design to installation.

Award Winning

Leadership in Form and Function

Don’t sacrifice design for better sound. Enjoy innovative and sustainable equipment with exceptional sound and aesthetic options.

Customer First

End-to-End Service Excellence

Count on us for reliable, competitive pricing, easy and convenient installation, and an in-depth, customized approach to your acoustic solution.


Meet the Team

Primacoustic’s experienced team is committed to helping you improve sound quality and reduce noise.

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Roc Bubel

Primacoustic Director of Sales and Marketing


Rob Cooke

Director of Primacoustic Commercial

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James Wright

National Sales Manager

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Ben Chudyk

Marketing Manager

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Juan Carlos Bolomey

Product Manager

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Camila Presendo

Product Specialist


Jaeden Froese

Product Specialist

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Your Local Primacoustic Experts


Dave Servinis

Commercial Sales
North Central Territory Sales Manager


Blake Brown

Commercial Sales
Central Territory Manager


Mitch Garrett

Commercial Sales
Southeastern USA Territory Manager


Patrick Beckman

Commercial Sales
USA North East Sales Territory Manager

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Jessica Galvez

Commercial Sales
Western USA Territory Manager

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David ‘Shuu’ Guidish

MI Sales
Central Territory Manager

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Cary Sharp

MI Sales
Eastern Territory Manager

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Mark Gummer

MI Sales
Western Territory Manager

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Dain Vargo

Regional Sales Specialist

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Dylan Bubel

Regional Sales Specialist

A Trusted Partner for Superior Sound

Electronic Arts
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Ready to Be Heard? We’re Listening.

Get customized suggestions from our acoustic experts.

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